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cyber-Wear at the "Go Further" event in Amsterdam
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Part of the Cybergroup event team is currently in Amsterdam to support Ford at the "Go Further" event and present the latest products from the Ford Lifestyle Collection. Back in July 2018 the team was, among other occasions, at the German event "Ford erfahren", but there is always room to go one size bigger. The European dealers are now meeting in Amsterdam to preview the automobile manufacturer's upcoming developments. This year special attention is being paid to automobile and commercial vehicle models with electrified drives. Electric drives are currently the hottest topic in the automotive industry. Of course, Cybergroup also offers the appropriate articles in this field.
The Ford Lifestyle Collection Team from cyber-Wear is present in order to showcase and sell the highlights of the Ford Lifestyle Collection at the event. Ford dealers can experience the extensive range and quality of the products live. The cool articles from the Camo Collection launched last year are once more particularly in demand in Amsterdam. This stylish special series contains articles in the camouflage design of the Ford Performance Mustang GT with foiling by Cybergroup as a special model.
The latest developments from the cyber creative team are merchandising articles around the new Ford Ranger Raptor. The striking designs perfectly reflect the adventure associated with such a car. When it comes to outdoor experiences, the products of the Ford Lifestyle Collection are indispensable. They include a "rough" outdoor grill in the look of a metal barrel, an enamel cup, a hammock and a multi tool, the all-purpose helper for people on the move. As electronic gadgets, outdoor speakers and an arc lighter are also essential.
The shop of the Ford Lifestyle Collection is located directly in the entrance area of the eye-catching event. Here several hundred dealers from all over Europe pass by every day and can't miss the official Ford merchandise collection. For the occasion the event team has set up a dedicated cyber shop, as well as showcasing the entire Ford Lifestyle Collection.
cyber's long-standing customer Ford-Werke GmbH is a German automobile manufacturer and mobility provider based in Cologne. The company employs more than 24,000 people at its locations in Cologne, Saarlouis and Aachen. Since its foundation in 1925 Ford has produced more than 46 million vehicles.