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Tuesday, 19-12-2023

The MoPA app – an interactive MoPA experience

When you enter the museum, your smartphone becomes a digital museum guide. Thanks to our partner Musivus, the MoPA can be experienced interactively.

2024, Europe’s leading trade show for the promotional products industry will offer a very special exhibition experience centred around the history of promotional products in Hall 10. Under the slogan “Tradition meets Transformation”, eleven time capsules will show how the promotional product came about, where it originated, what its original purpose was and how the future of this marketing instrument could look.

 

The pop-up exhibition will premiere at PSI 2024. In cooperation with the leading European associations, the exhibition aims to inspire visitors throughout Europe.

 

When entering the museum, the mobile phone turns into a digital museum guide. With valuable background information on the exhibits, images, stories, films and sound provide guidance through the exhibition thanks to the cooperation partner Musivus. The audio guide is activated with GPS/geofence only in the museum and can be started by visitors with interactions. Simply scan the QR code, enter the exhibit number or go to a station.

 

Click here to go to the MoPA 2024 website