cyber-Wear presents new products

The PSI fair, the leading international trade show for the promotional goods industry, was a resounding success. In its own client lounge cyber-Wear presented a range of interesting new products from selected suppliers, all of them asking to be handled, because the 'feel' of products currently plays a major role in the promotional goods industry. Animated discussions with clients quickly indicated which products were especially popular, practicable and striking.

cyber-Wear is currently making a number of product videos in order to illustrate and present the new products, together with their special features, functional characteristics and options for enhancement. In addition the videos provide information about possible applications, the standard and special colours which are available, and the materials used.

One top new product, for example, is a vibrant red trekking rucksack consisting of 210D nylon and ripstop material. The 35-litre rucksack offers lots of storage space with its main compartment and many small pockets, all fastened with straps and tabs. In addition it has an ergonomically formed back section, which ensures a well-ventilated harness system. At the base there is a hidden rain cover, just in case things get wet. The promotional area appears on the front and can be enhanced by screen printing, transfer printing or embroidery. The trekking rucksack could, for example, be applied as a premium employee gift, with the person's name individually embroidered on it.

This product presentation, together with further product videos, can be seen at 

https://www.mycybergroup.com/de/news/cg-tv-1

cyber-Wear began work on follow-up operations immediately after the trade show ended. For this purpose cyber-Wear created a PSI newspaper, which presents all the cool product highlights showcased at the PSI fair, together with all the main information. This features not just the articles displayed in the lounge, but all the striking new products which made a special impression on cyber-Wear staff and clients. One of these was the Doli bottle produced from handmade borosilicate glass, which is harder and lighter than conventional glass. In addition it has a removable silicone cover which is free from BPA's and silicone and is safe for foodstuffs, making it perfect for both hot and cold beverages.

The newspaper is available here