An award-winning advertising medium

The inaugural Viessman corporate run was held on Sunday, 18.09.2017, forming the high-point so far of the "Viessmann bewegt sich" initiative, which was launched around six months ago. Lots of the employees of the heating technology company took part in the 10 km race at the headquarters in Allendorf (Eder). cyber-Wear developed the medals for all the finishers of the run and produced a batch of 1,000 units. The medals made of embossed metal were given a CI-confirm textile neck ribbon - in the characteristic "Vitorange" colour of Viessmann and with the corresponding inscription.

Viessmann employees had been training regularly together for the run since April with the support of Viessmann athletes like the former professional cross-country skier Tobias Angerer, and Sven Fischer, one of the most successful biathletes of recent times. The initiative "Viessmann bewegt sich" focuses on the health of employees and perfectly suits the popular sponsorship commitment of Viessmann, mainly in winter sports. You can read reports about the run and see pictures of the fastest men and women at https://www.facebook.com/viessmann.sport./.

Awards such as medals, cups, badges and emblems are ideal as advertising mediums, as the brand message can be linked to personal experiences and emotional events: They are positively perceived by recipients - mainly as trophies - and are usually not thrown away, but are more likely to be kept in a special place. Medals and cups are reminders of sporting or other successes, valuable enrolment badges are a symbol of belonging, e.g. to a team, and even simple carnival badges contain fond memories of foolish times. Any materials can be used, from cartons, wood and plastic to metal, while the finishing options are even more diverse: Embossed, etched or engraved, polished, enamelled or oxidised - the team from cyber-Wear will offer you the necessary expert advice.