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Tuesday, 30-06-2020

Upcycling at Viessmann

A collection of bags, produced in Europe and made from recycled Viessmann banners used at winter sports events, underlines Viessmann's own brand values: united, responsible, innovative.

The bag collection has been manufactured from recycled Viessmann banners that were used at winter sports events. Because the material comes from advertising tarpaulins, the bags are particularly robust and durable. Each individual element is unique due to the use of the existing banner material, and is unlike any other. In addition the bags have the potential to become absolute favourite pieces, and are great eye-catchers.

 

Apart from the selection and development of articles, the company's social responsibility also requires the production and use of innovative and sustainable products. The company has accordingly aligned itself closely with this brand core, which stands for togetherness, responsibility and innovation, and combined this with its commitment to winter sports in order to develop a sustainable bag collection that reflects these values and this commitment in every respect, and more than emphasises the company's responsibility for sustainability.

 

By re-using the banner material, each part of the branded banner is transformed into an absolutely unique and individual bag. The customer therefore receives a unique and personal souvenir from winter sports, which is ideal for everyday use, individual and can be used for years to come. In addition, the bags feature the Viessmann design through and through - but without being too aggressive in transporting this branding, because the brand logo is only visible in sections.

 

But what kind of bags are they? The banner collection includes a shoulder bag, a classic satchel with plenty of space, a tablet and laptop bag with a double zip and built-in compartments for cards and writing implements for optimum protection of the laptop, a trendy cosmetic bag that will hold all the important bits and pieces you need for a journey, and finally the hipster in the collection: a drawstring bag with a carrying strap and an additional zippered compartment on the side.

 

Not just trendy and cool but also sustainable! Check the collection out: https://viessmann-selection.de/search?sSearch=Banner