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Unboxing the cyber-Wear PSI exhibitor bag
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This year's exhibitor bag, with an even cooler and more up-to-date design than last year, and in a more powerful colour, is a real eye-catcher and very popular with all trendsetters. It is in fact a rucksack rather than a traditional exhibitor bag. Its adjustable shoulder straps mean that both large and small items collected at trade fairs can be comfortably carried on your back, and of course you can use it to carry all kinds of things in your leisure time too. The main section of the rucksack can be closed with a zip. At the same time, the upper section can also be folded over and closed with a buckle to save space. A side pocket provides a place to put keys, business cards and such like. This can also be closed with a zip. The rucksack is made of robust 600D polyester. The special thing about this rucksack is the fact that it can be worn either way around, which means that design features can be added on both the front and the back. With its ingeniously designed rhombus-shaped overprint, which looks almost like little diamonds, the logo is presented in a really sophisticated setting. It can be applied using screen printing, transfer printing, embroidery or as a metal emblem.
Cleverly attached to the rucksack is a useful companion to use when you are out and about – a hand sanitiser spray. After all, we come into contact with dirt and bacteria wherever we go – we shake hands with people, count our change, touch door handles and use public transport. Thanks to the adjustable loop on the silicone cover, the spray can easily be attached anywhere; for example, on a handbag or on a belt loop. It has an anti-bacterial action and is very simple to use without water. Your hands will immediately feel clean, fresh and well looked-after. Advertising messages can be applied by using labels on the front and reverse sides with printing in 4 colours.
When you reach inside the bag, the first things you will notice is the tactile feel of a note book. The material used for the cover is a dyed paper with a special structure. The corrugated surface gives a great textured effect and a very high-quality look. The cover and the elasticated band can be supplied in a wide range of colours, to fit in with the company's corporate image. The inside of the notebook is blank. It can of course also be supplied with lined or squared paper. In the rear section of the book, there is a practical pocket which provides a place to keep business cards and notes. The pen loop allows you to safely carry around a pen with you at all times. The book has been finished off on the front and rear with blind embossing of the company's logo and URL. It can also be supplied with hot foil stamping or screen printing. The cover and the book block can also be printed and an individual design for the inside pages would also be conceivable; for example, using a logo.
To match the colour of the note book, cyber-Wear chose a metal retractable ball-point pen with a matt rubber-coated housing. The rubber-coated housing makes the pen extremely pleasant and soft to hold. The metal clip and the button are in a matt chrome finish. The pen is available with blue or black ink and will write for 2,000 metres. You can also get refills for the ball-point pen, which was made in Germany. It is also possible to decorate the pen under the metal clip, using a high-gloss laser finish to give it a particularly high-quality look.
Of course, every exhibitor bag needs to have something sweet in it. Hidden in the side pocket, you will find both children's Em-eukal cough sweets and Dextro sweets. The wild cherry-flavoured cough sweets are sugar-free and contain menthol. They taste extremely delicious and are great for clearing your throat, and they're not only popular with children but with adults too. The sweets are individually wrapped in a flowpack which is decorated across the entire surface with flexographic printing. The Dextro sweets have a dextrose centre and are wrapped in advertising material. Dextrose gives you a fast energy boost when you are out and about and has a great fresh lemon taste. The advertising can be printed in four colours.