One year, four magazines

Due to the lack of trade fairs we were looking for a way to still present all the exciting new products to our customers. And so the idea of the magazine was born. No sooner said than done, and we published the first CG Magazine in February 2021. In addition to many exciting products, the magazine mainly dealt with the topics of home office, digitalisation and mobile working, which were very much in the spotlight at the time. The new concept was very well received. Not only among customers and suppliers, but also among our own team, who had not been able to discuss emerging trends intensively for quite some time due to the pandemic. The ideas just bubbled out of us and so we realised that we needed to produce a second magazine. No sooner had the first one been published than we were already working flat out on the new issue.

The second magazine took our customers and suppliers on a little trip around the world, because "we are part of your brand" and not just in Germany, but worldwide. We showed the favourite places of our staff all around the world. We discussed the topic of communication in times of Corona, and we didn't leave out the topic of sustainability either. After all, sustainability is a significant and ever-present topic for cyber-Wear, which is why we never cease to drive it forward.

With the third issue of the magazine we naturally wanted to go one better, so the idea of a two-part issue was born. Summer and winter were the topics, two separate magazines in one, so to speak. So it was all about barbecues, the summer, camping as well as Christmas and traditions. This issue was filled with exciting topics and was a great holiday read.

Two months before the turn of the year we published our fourth issue. The guiding principle?  A completely different magazine. Not only did the well-established cyber-Wear team have a hand in this issue, but our new creative agency Earebel Creative played its part as well. We worked together to create our fourth and final issue for this year. The cooperation created a whole new spirit and brought new impetus to the CG Magazine. It remains exciting to see what direction the CG Magazine will take in the new year. To sum up, it was once again a great project and definitely the right decision to take such a direction. Because as we all know, new situations require new approaches. And here we believe we have taken exactly the right path.