DISCOVER THE WORLD OF Sunseeker
Since 2021, Sunseeker has relied on Cybergroup as its trusted partner for merchandise solutions. As the exclusive service provider, we support the luxury yacht brand with a comprehensive package of services – from design and procurement to warehousing and omni-channel e-commerce, as well as marketing and event support. Our collaboration is built on a commitment to quality and service excellence, aimed at strengthening the Sunseeker brand worldwide. The project responsibility includes the development and implementation of merchandise items perfectly tailored to the needs and lifestyle of Sunseeker customers. All logistics are coordinated by Cybergroup to ensure a seamless supply chain.
Luxury performance
Official Merchandise Collection
Together with Sunseeker’s Brand and Licensing Manager, we have developed an exclusive collection that reflects the brand’s luxurious character. The product line is designed for retail customers, the global dealer network, and employees. Featuring premium design and exceptional quality, the collection embodies Sunseeker’s unique lifestyle. Incorporating current trends and functional products, the collection stands out as a true highlight.
Exclusive Webshop
Luxury Perfectly Staged
Together with Sunseeker, we have developed a CI-compliant webshop, shop.sunseeker.com, which is fully operated and managed by Cybergroup. The webshop serves as the central hub for orders and inquiries related to merchandise products, perfectly reflecting the brand’s luxurious standards. From design and administration to order processing, everything is handled under one roof. This creates a unique shopping experience that is precisely tailored to the needs of the Sunseeker community.
Sunseeker x Henri-Lloyd
A Partnership for the Highest Standards
For Sunseeker, we prioritize selected partnerships with strategic brands that share our high standards for quality and values. A standout example is the exclusive Sunseeker x Henri-Lloyd collection, introduced into our range in 2024. This unique apparel line combines timeless design with exceptional functionality, perfectly embodying Sunseeker’s luxurious and maritime character. From elegant casual wear to stylish accessories, the collection offers everything to captivate fans of the brand.
Pop Up Retail Shops
Unforgettable Events
Cybergroup has always excelled in delivering pop-up shops at events for our partners. For Sunseeker, we create exclusive retail experiences, such as at the Southampton Boat Show. In close collaboration with Sunseeker, we plan the available space and necessary accessories to seamlessly integrate the shop into their exhibition stand. From warehouse logistics to on-site shop management, we handle every aspect, acting as an extension of the Sunseeker team. The result is a unique shopping experience that perfectly complements the brand’s luxurious presence.
Dealer Support
Perfection in Every Detail
The expectations of Sunseeker customers are as high as the standards of their yachts – a standard that is equally reflected in their merchandise. Cybergroup represents exceptional quality and supports Sunseeker dealers with regional activities and promotional campaigns. Our experienced team develops exclusive designs and tailor-made products, perfectly aligned with every initiative, whether large or small. With an unwavering attention to detail, we create items that strikingly highlight the luxurious essence of the Sunseeker brand.
